From The Blog
Learn before you invest.
Practical writing for business owners thinking through AI, technology, operations, and better decisions.
AI Is Becoming a Variable Cost
My first AI expense was $20 a month. Then $200. Now I don't know the number until the bill arrives. AI looks like software, but it bills like a utility — and the meter runs on every token.
Your Team Is Already Using AI. Just Not Together.
In the first workshop session, the owner knew employees were using AI — just not how. Everyone was experimenting alone on personal accounts, every lesson trapped in a private login. The fix isn't a new tool. It's a shared foundation.
Your Business Knows More Than It Can Use
A second brain is not a better filing system. It does not just store what you know — it preserves how you think. Here's why that's the difference between a business that scales and one that depends on you.
Your Business Needs a Better Memory. Notion Can Help.
Institutional knowledge lives in inboxes, spreadsheets, and one person's memory, until that person leaves. How Notion and Claude give owners a place for the business to actually remember how it works.